MICAT 2020 – Pattern, paper analysis and mock tests

MICA (Mudra Institute of Communication, Ahmadabad) conducts its own admission test MICAT for the candidates who want to apply to MICA for admission to PGDM-C (Post Graduate Diploma in Management – Communications) & PGDM (Post Graduate Diploma in Management) programme.

MICA is NBA – AICTE accredited business school. The PGDM-C/PGDM programmes at MICA are uniquely positioned to leverage MICA’s core competence in Strategic Marketing & Communication, while also delving deeper into the fields of Digital Marketing, Design, Data, Creativity and Innovation.

MICAT is a CBT (Computer Based Test), of 2 hours 45  mins duration, conducted twice a year. For 2020 -2022 batch, this year MICAT will be conducted as MICAT – I (already done on 07 Dec 2019) and MICAT – II which will be conducted on 25 Jan, 2020. Candidates can choose either or both the test dates as per their choice. The best of the two scores will be considered in case if someone appears for both the test.

Selection Process for MICAT

Step 1 – CAT / XAT / GMAT Score.

All the candidates need to appear for at least one (or more) of the CAT(2019) or XAT(2020) or GMAT(2018 onwards) exams to be qualified for appearing for MICAT-2020. During enrollment, the applicant must have chosen the score option.

Step 2 – MICA Admission Test (MICAT)

The MICAT consists of three sections – 

  • Section A – Psychometric Test
  • Section B – Descriptive Test
  • Section C – It has four sub-sections – 
    • Quantitative Ability and Data Interpretation
    • Verbal Ability
    • General Awareness
    • Convergent and Divergent Thinking

*Note

  1. Sections need not appear in the same order
  2. No negative marks for psychometric and descriptive tests.
  3. Navigation between section is not allowed.
  4. A sectional break of 1 min is given after each section.
SectionSection NameNo of questionsMarking SystemTime Allotted
APsychometric test15030 min
BDescriptive Test430 min
CQuantitative Ability and Data Interpretation25+1 / -0.25105 mins (subdivided in 4 sections)
Verbal Ability25+1 / -0.25
General Awareness25+1 / -0.25
Divergent and Convergent Thinking30+1 / -0.25

Step 3 – Final GE/ PI

Shortlisted candidates based on their performance in both CAT / XAT / GMAT and MICAT will be called for Group Exercise(GE) and Personal Interview(PI).

Selection is based on the following criteria –

  1. Psychometric test (Section A) is the qualifier round. 
  2. Candidates who qualify the psychometric test will be assessed based on their performance in CAT / XAT / GMAT. Candidates clearing minimum CAT percentile / XAT percentile / GMAT score shall be processed further in evaluation.
  3. Candidates who qualify based on CAT / XAT / GMAT score will then be assessed based on their performance in the Descriptive test (Section B).
  4. Candidates who qualify in Descriptive test (Section B) based on relative performances subject to a minimum score will be assessed based on their performance in Section C. Each subsection in Section C will have its own minimum cutoff marks.
  5. Final candidates who qualify in all steps (A, B, C, and D) will then be called for final assessment  – GE and PI at Ahmedabad, Mumbai, Bangalore, Delhi and Kolkata. The shortlisting (GE & PI candidate list) will be prepared on the Composite Score formula of 50% CAT/XAT/GMAT and 50% MICAT scores

Approximately 1/10th of the total number of candidates who appear in the two MICATs will be shortlisted for GE & PI based on CAT/XAT/ GMAT and the total MICAT Score

The final merit list and admission for the PGDM-C/ PGDM Programme shall have their composite marks based on the following criteria:

  • CAT / XAT / GMAT – 20%
  • MICAT – 30 %
  • GE – 20%
  • PI – 30%

Sectional Analysis for MICAT (based on MICAT 1 conducted on 07 Dec, 2019)

Section A – Psychometric Test 

In this section, there are no correct/incorrect answers. However, since it is a qualifying round for final assessment, given that 150 questions are to be attempted in 30 mins, it was necessary to act fast in order to attempt as many questions as possible.

Question TypeNo of QuestionAnswer Choices
1Solution / Course of action30True / False
2Personality Traits / Course of action120Totally Disagree
Strongly Disagree
Disagree
Somewhat Disagree
Somewhat Agree
Agree
Strongly Agree
Totally Agree

Section B – Descriptive Test 

This section tests the analytical, descriptive and creative writing skills of the test takers. There will be 4 questions in this section. 3 questions will be based on one topic and will be related to each other. In fourth question, a descriptive writing material needs to prepare a pictorial description write-up in the form of a story based on the given 4 pictures in the question.

The total time of 30 mins will be given to complete these 4 tasks. Each question may contain equal or different marks.

Section C – Analytical Test 

This section has 4 subsections.

Subsection 1 – Verbal Ability

This section consisted of 25 questions based on jumbled paragraphs, synonyms, double blanks, sentence errors, paragraph completion, idiom-based questions and a Reading Comprehension passage. The difficulty level was easy to moderate.

TopicNumber of QuestionsLevel of difficulty
EasyModerate
1Grammatically correct sentence11
2Jumbled Paragraph – 4/5 sentences532
3Synonyms of the highlighted word312
4Reading Comprehension – 1 Passage532
5Antonym22
6Error in underlined part211
7Preposition-based FIB (3/4 blanks)11
8Phrase-based FIB11
9FIB with Four blanks11
10Meaning of underlined Idioms
43

Subsection 2 – Divergent and Convergent Thinking

This section consists of 2 parts – verbal and non-verbal reasoning and has 30 questions.based on word-association, statement-assumption, data sufficiency and visual reasoning questions.

Verbal reasoning Questions –

TopicNo. of questionLevel of Difficulty
EasyMediumHard
Statement Assumption422
Word Association9252

Non-Verbal Reasoning – 

S No.Topic NameNo. of QuestionLevel of difficulty
EasyModerate
1Analogy321
2Blood Relation11
3Arrangement11
4Complete the series422
5Analogy321
6Odd one out422

Subsection 3 – Quantitative Ability and Data Interpretation

This subsection has 25 questions out of which 20 questions were on quantitative ability and 5 questions were on Data Interpretation. The overall difficulty level was easy to moderate.

TopicNo. of QuestionLevel of difficulty
EasyModerate
Number System
Fraction11
Modern Maths
Set Theory11
Series and Sequence11
Permutation and Combination312
Arithmetic
Ratio11
Profit and Loss211
Time, speed, distance321
Mixture11
Algebra
Quadratic Equation11
Geometry
Mensuration22
Plane Geometry413
Data Interpretation
Charts321
Table211

Following was the break-up of the questions in the Data interpretation:

Subsection 4 – General Awareness

General Awareness section consisted of 25 questions. Out of the 25 questions, 7 were on National issues while 13 were on international topics. 5 questions were of miscellaneous types (logos, taglines etc.) Also, 18 questions were of static type while 7 were on current affairs. Overall, the section was more difficult than last year’s MICAT. The questions were about business, government, politics, ad agencies, laws and acts, and logos. 5 questions could be classified as easy; 12 as medium and 8 as difficult.

As per standard practice, MICA releases an online sample demo test, to provide a general view of the exam to the test taker. You can visit the MICA official website or visit the following link to take the demo test (mock test).

or you can download the same sample paper in PDF format using the following links

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